Optical Shop

Modern styling and personal care

Western Carolina Eye Associates Optical Shop provides any and all of your eye-wear needs. We have a large variety of great frame styles, sunglasses and designer frame lines to choose from at affordable prices. We have two Optical Shop locations in Watauga and Ashe County. 

Our doctors' extensive knowledge and use of state of the art equipment help to determine the best glasses prescription for you and your lifestyle. One of our trained optical technicians will then consult with you about the way you plan to use your eye-wear and which options, treatments, and styles will benefit you the most.

Whether you are looking to purchase a trendy frame, prescription sunglasses for your next vacation, or if you just need a quick (free) adjustment on your glasses; we are here to help!


No need to make an appointment, drop by anytime during office hours at either of our optical shop locations in Banner Elk, Boone or Jefferson.


full service optical lab

Don’t resort to unreliable online optical retail websites. WCEA has a full-service optical lab, located in our Jefferson location, which delivers superior products with quick turnaround.  There we perform lens edging, tinting, cutting, sizing, and assembly all in one place! Having our own lab just a few miles away allows us to offer personalized service, better quality products, unbeatable turnaround and lower costs for our patients. We stand by our work and will ensure that your glasses offer the best vision and fit possible.


Our family-owned business provides each patient with high quality products and remarkable customer service. Our hometown service will make you feel comfortable and confident knowing that we will take care of every detail. 



  • Prescription Eyeglasses in New Frames

  • Prescription Eyeglasses in Old Frames

  • Prescription Sunglasses

  • Prescription Sports Glasses & Goggles for all ages

  • Specialty Lenses for Certain Activities (computer, sports, etc.)

  • Frame Adjustments & Frame Fitting

  • Affordable Frames & Lens Packages, some under $75 total!

  • Non-Prescription Sunglasses Orders (insurance may cover)

  • Post-Op After Cataract Surgery Glasses

  • Medicaid Glasses orders for children


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